Every person has a unique story. We want to work with people to share those stories with the world through innovative and creative content.
This is THE WAY.
We began our journey in 2015 when a few film-loving friends got together and decided to start a business. The goal was clear, to create awesome video content for anyone and everyone, to give businesses big and small the opportunity to tell their unique stories through a visual medium. Since then the company has grown from a couple of friends to a full-time team of 13 people across the various aspects of the business including The Way and The Way Home.
The beautiful faces you see below are the main crew you will likely run into when creating a video with us.
Meet The Team.
Vinny Ritossa
CREATIVE DIRECTOR
Works with clients to bring their vision to life.
Joram Adams
DIRECTOR OF PHOTOGRAPHY
Our lead cinematographer with a keen eye for the perfect shot.
Daniella James
PHOTOGRAPHER & GRAPHIC DESIGNER
Works her magic behind the lens and the screen.
Graeme Knowles
STUDIO MANAGER
A keen eye for detail, keeps everything moving.
Tamara van Greuning
MARKETING & ADMIN
Social media savvy and an organisational genius.
Aaron Dol
VIDEOGRAPHER
Creative and adaptive, Aaron gets the job done.
Our Mission.
To offer everyone the opportunity to tell their story.
Our aim is to provide a professional video service that caters to a range of clients with a range of budgets and ideas.
Our team has adopted a ‘we can do it’ attitude, finding ways to ensure we deliver a product everyone is proud of regardless of the constraints.
Everyone at The Way is bonded by their love of the visual medium and we pass that passion into the products we produce.
Our Values.
Delivering the best possible service for our clients.
We are a hard-working bunch however it’s hard to call it work when you enjoy it so much. We believe in going above and beyond in everything we do.
Innovation and creativity are foundational for us.
We’re continually innovating the way we use technology and different storytelling techniques to make sure we capture the client's vision and curate an authentic visual experience.
Most importantly we value honesty, integrity, and doing the right thing.
We don’t do this for the money alone, if we did, we would all have different careers! We do this because it is our passion to build a relationship with our clients and bring their stories to the screen.
That’s just The Way we do things around here.